There is one important rule: targeted traffic = sale. If your traffic is untargeted it won’t convert. In our case, SB traffic contains of people, who are surfing the Internet looking for news. They see your submission on the first page and even if they are not interested in your niche they will check it.

However each disadvantage has advantage. For example SB provides you with additional links, which will positively reflect on your rankings. If you have adsense blocks on your page, SB traffic will generate some profit. And finally, using SB my sites get indexed in Google, Yahoo and MSN in less then 24 hours.

So what is the verdict? Social Bookmarking is undoubtedly worth using as one of your link building strategies. Even if you won’t get sales, you will get good backlinks. Every time you write a new post on your blog or add content to your site, submit it to digg, stumbleupon and propeller. Those are the biggest and most popular social bookmarking sites. I hope you found this information useful. If you want to get free video lessons, reports and case studies related to affiliate marketing and seo, please visit the site below. Good luck.

Technorati Tags: About, Bookmarking, Sites, Social, Truth

Search engine optimization could be targeted for any or a combination of the following types of search engines: crawler-based, human-powered, and pay-for-performance search engines. SEO has grown in popularity over the past few years because as studies indicate, online searches via search engine is the top activity online only followed by email and chat.

Google and Yahoo, both crawler-based, are the most popular search engines today, carrying the bulk of keyword searches on the net. They employ “bots,” which crawl all websites and index these sites in their repositories. Once a search is made using your targeted keywords, the engines pull out all relevant pages it could find. If your website ranks high and appears on the first pages, the more visitors your website is likely to get. This is why SEO specialists target the top spot of SERPs.

Search engine optimization could be applied on-page or off-page. Successful webmasters have learned to make use of the two aspects efficiently. To put it simply, on-page optimization involves tweaking your content and your HTML/CSS tags so that your pages are given higher ranking by the search engine bots. On-page optimization involves, doing keyword research and placing your targeted keywords strategically within your content and your HTML page.

On the other hand, off-page optimization involves link marketing, monitoring your search engine rankings, and paid online advertising. Link building is about building a link neighborhood with other pages or sites with similar content as yours. Having web pages with high page rank to post a link leading to your own page will help boost your page ranking.

Link building is also done by submitting your pages to online directories and ensuring the quality of inbound links, which lead from other sites to your pages. Link exchange., when done ethically, could reap huge benefits for a website.

Basic “good” or white hat SEO techniques focus on keywords and their proper use. You need to know the popular terms for your website topic. For this you can use keyword suggestion tools and your own familiarity with the topic. For a topic about SEO, possible search terms may include “what is SEO,” “search engine optimization,” “how to get more traffic,” etc.

Avoid black hat techniques, as they will only lead to a bad reputation, suspension by search engines, bad karma or worse. Such techniques include keyword overuse or keyword stuffing, link farming or buying paid links, and duplication of identical pages. It would earn only short-term success at best, and at worst can get your site banned. Most successful websites have found success using pure white hat techniques and hard work. There’s no reason why you can’t do the same.

Technorati Tags: About, engine, Heard, optimization, search, This

The definition of spam, however, has been something of a debatable topic for many search engine optimization experts. The reason that everybody is working so hard to define it is because when it comes time to search engine optimize, there is a grey area between what is spam, and what is not. What is ethical marketing, and what is not. For a word that is so commonly utilized, spam is a very difficult thing to pinpoint and around which to place boundaries. An internet marketer would not want to inadvertently have their site penalized after all of the time and effort they have put toward making the site as search engine optimized as possible.

In theory, the difference is that a “non-spam” website that is truly meant for content, selling a product or service, and is optimized so that its content – which has value to the reader – is most attractive among search engines. On the other hand, a “spam” website is created for marketing purposes only. It has no real informational value and its content is worthless except for its attempts to achieve a search engine ranking.

Such spam sites can include those that have pages copied directly from other websites that are not of public domain. They might also include pages that are simply lists of keywords, instead of articles that happen to use the keywords among their information. Another kind of spam site is one that appears to either be blank or have text or images on it, but it also has hidden text in the background that has keywords repeated over and over, or simply in lists. This is done by making the text color and the background color the same color so that it is not visible to the reader.

However, some would argue that creating a site, such as one with keywords hidden in the background, is not unethical at all. The reason they argue for its validity is that it does not try to fool the search engine in any way, and it is unobtrusive to the viewer. Computers can see the text in plain sight, it is only the human eye that does not detect it.

However, by doing this, it reduces the chances of sites that are based on legitimate information and keywording techniques. These have been carefully created to include the right words, without taking away from the information and appearance of the site. It means that the sites for whom the keywords are truly relevant have a lower chance at achieving proper search engine ranking.

To prevent such efforts, search engines have employed such techniques as penalizing web sites and web pages that include information that has been copied directly from other sites. They also penalize pages and sites that have the same word repeated too many times in its content. There are other rules that are utilized as well, but they differ from search engine to search engine.

Penalization from a search engine can mean anything from assigning a very low rank, to blocking it from being indexed altogether. Naturally, when you are a legitimate site, you will want to avoid such punishment at all costs. Therefore, when you are performing your search engine optimization, it is important that you take care not to break the “spam” rules of the search engines. This includes one very important technique: when in doubt, err to the side of safety. It’s much better to achieve rank number two instead of number one, when you risk being kicked out altogether.

It is not difficult to search engine optimize legitimately. Simply create your own original copy, and write naturally, refraining from repeating your keywords so many times that things look a little bit “fishy”. The same thing goes for repeating the same website under a number of different domain names. Just keep yourself unique and natural, and all will work out in your favor with the search engines.

Technorati Tags: About, engine, Know, Need, optimization, search, Spam

The term Search Engine Optimization is now almost spoken with reverence among web players. Those who are masters in this art are also respected by aspiring web players. Not to mention that they are probably also masters of their manors and mansions. Although a bit exaggerated, the difference between a mansion and an ordinary house best symbolizes the difference between the amount of income you will earn when you apply Search Engine Optimization for your site and when you dont. Yes, Search Engine Optimization is that powerful. Its obvious, right? Practically anyone who needs information log on to the Internet to find it, and almost every single one of these information-seekers goes straight to search engines. There is probably no need to question that.

The main objective in Search Engine Optimization is to increase a websites page ranking with the search engines. The higher your sites page rank is, the closer to the top of the Search Engine Results Pages or SERPs you are. The closer to the top you are, the more chances you have of getting visited by searchers.

There are a lot of ways improve your ranking with the search engines using Search Engine Optimization strategies, and the top two ways that matter are these: keywords and links. First, your website should contain keywords and key phrases that are relevant to your site and most likely very searchable by your target audience. Its not just about bombarding your site with keywords or key phrases that come to mind. You have to use relevant keywords that searchers will most likely use when they need to find information. Think of yourself as someone who is looking for information. What are the keywords would you use? Use your own ideas to come up with targeted keywords that will certainly up your chances of getting to the top of the SERPs. Due to the importance of keywords for websites, there are now some online companies that offer keyword analysis services for websites.

Aside from keywords, links are also important to search engines. Search engines prefer to show sites that have a lot of links in it. But, dont go placing as many links as you can on your site. Make sure they are relevant links. Relevant links are links that lead your viewers to websites that complement yours. Also, you should have links to your site displayed in other websites that, again, complement yours. It is also better to use one-way links, since search engines also prefer to show sites with such links. This shows that it is not only the quantity of the links that count. The quality of the links you place also matter in Search Engine Optimization. This is why the concept of Search Engine Optimization branches out further into link-building strategies and the like.

If you are a web player, surely you are aware that without Search Engine Optimization, it will be hard for a site to succeed online. The Internet houses a limitless horde of websites, and the need to grow, succeed, and be established is even greater. There is no need to doubt that your website needs strong Search Engine Optimization strategies, so dont wait any longer. Start making more money through your website by applying SEO strategies.

Technorati Tags: About, engine, Know, Need, optimization, search, Secrets

With the increasing competition, only those individuals are able to survive in the business competition that is able to promote their business and website in the right manner. The online world is bombarded with thousands of websites, catering to every possible product/service. In order to get noticed among this crowd, it is extremely necessary for an individual to resort to Search Engine Optimization.

Search Engine Optimization (SEO) is a technique which helps an individual to improve level of customer traffic and business volume to a particular website. Search engine optimization is basically aimed at targeting different kinds of search engines and improving the page ranking for the particular website.

Search engine optimization makes use of several marketing strategies in order to increase the sites performance. SEO deals with search algorithms which are used to improve the marketability of the particular website. Apart from search algorithms, some of the other techniques which are used in search engine optimization include modifying the sites coding, presentation and fixing the minor problems which the site might be facing.

Some other popular methods for search engine optimization include link frames and stuffing the content on the website with optimum number of keywords. However, it is extremely important to note that sites which have relatively high number of keywords stuffed into the content or have employed more than two or three search engine techniques in a prominent manner, might end up being categorized under spam by search engines.

There are a large number of IT professionals who specialize in providing the facility of search engine optimization to their clients. There are individuals who prefer to choose Search Engine Optimization as a part of some other broader marketing strategy or as individual step. Whatever be the method the purpose is to aggrandize and expand the online business sphere.

Most of the webmasters are generally advised to install spiders into their websites. These spiders are technological tools which help an individual to check the presence of any undesirable, spam content in their website. SEO techniques can broadly be categorized into two categories i.e. white hat and black hat.

Search engine techniques which do not make use of any unlawful practices and illegal methods in order to boost the page rankings of a particular website fall under the category of white hat. On the other hand, search engine techniques which make use of spam content and unlawful methods are categorized as spamdexing or black hat. Most of the websites which make use of spamdexing stand at the risk of being banned sooner or later by the search engines.

Thus, it is advisable to stick to techniques which will help an individual to promote their website via search engine optimization for a long time in the future.

Technorati Tags: About, engine, Know, Need, optimization, search

The definition of spam, however, has been something of a debatable topic for many search engine optimization experts. The reason that everybody is working so hard to define it is because when it comes time to search engine optimize, there is a grey area between what spams is, and what is not. What is ethical marketing, and what is not? For a word that is so commonly utilized, spam is a very difficult thing to pinpoint and around which to place boundaries. An internet marketer would not want to inadvertently have their site penalized after all of the time and effort they have put toward making the site as search engine optimized as possible.

In theory, the difference is that a “non-spam” website that is truly meant for content, selling a product or service, and is optimized so that its content – which has value to the reader – is most attractive among search engines. On the other hand, a “spam” website is created for marketing purposes only. It has no real informational value and its content is worthless except for its attempts to achieve a search engine ranking.

Such spam sites can include those that have pages copied directly from other websites that are not of public domain. They might also include pages that are simply lists of keywords, instead of articles that happen to use the keywords among their information. Another kind of spam site is one that appears to either be blank or have text or images on it, but it also has hidden text in the background that has keywords repeated over and over, or simply in lists. This is done by making the text color and the background color the same color so that it is not visible to the reader.

However, some would argue that creating a site, such as one with keywords hidden in the background, is not unethical at all. The reason they argue for its validity is that it does not try to fool the search engine in any way, and it is unobtrusive to the viewer. Computers can see the text in plain sight; it is only the human eye that does not detect it.

However, by doing this, it reduces the chances of sites that are based on legitimate information and key wording techniques. These have been carefully created to include the right words, without taking away from the information and appearance of the site. It means that the sites for which the keywords are truly relevant have a lower chance at achieving proper search engine ranking.

To prevent such efforts, search engines have employed such techniques as penalizing web sites and web pages that include information that has been copied directly from other sites. They also penalize pages and sites that have the same word repeated too many times in its content. There are other rules that are utilized as well, but they differ from search engine to search engine.

Penalization from a search engine can mean anything from assigning a very low rank, to blocking it from being indexed altogether. Naturally, when you are a legitimate site, you will want to avoid such punishment at all costs. Therefore, when you are performing your search engine optimization, it is important that you take care not to break the “spam” rules of the search engines. This includes one very important technique: when in doubt, err to the side of safety. It’s much better to achieve rank number two instead of number one, when you risk being kicked out altogether.

It is not difficult to search engine optimize legitimately. Simply create your own original copy, and write naturally, refraining from repeating your keywords so many times that things look a little bit “fishy”. The same thing goes for repeating the same website under a number of different domain names. Just keep yourself unique and natural, and all will work out in your favor with the search engines.

There is a fine line between proper search engine optimization, and what a search engine will consider to be spam. As we all know, not all search engine optimization methods are ethical. Search engines, such as Google, are making every effort to try to differentiate between ethical internet marketers and those who are simply taking the “easy” way out with spam.

Technorati Tags: About, engine, Know, Need, optimization, search, Spam

Why create such a buzz around these websites? Let us give you a brief overview and the reasons why you should be in it to win it!

What is Social Bookmarking?

Social bookmarking is an online tool which allows people to organize, rate and share their favorite sites on the Internet. Categorize favorite sites using tags, which describe the content of the website. Other people who are interested in the same subject can browse through this selection, based on the recommendation and choose to bookmark the page themselves. The web application often allows users to store links (bookmarks- hence the name ), share and search a web page location (URL), web page address or a file name. All of these lists of online resources can be made accessible to the public. That is why it is called ” social ” bookmarking site. These bookmarks can be private or shared. To get your own social bookmarking storage – simply register to one of the website below.

List of Social Bookmarking websites

* Blue Dot

* del.icio.us

* Digg

* Diigo

* Furl

* GiveALink.org

* Ma.gnolia

* My Web

* Netscape

* Netvouz (Allows both tags and folders for organizing bookmarks.)

* Newsvine

* Reddit

* Shoutwire

* Simpy

* SiteBar (SiteBar bookmark server is open source software)

* StumbleUpon

* Thoof

A bit of Social Bookmarking History

The idea of sharing internet bookmarks was born in April 1996 with the launch of the first Social Bookmarking website itList.com. The market flourished in three years and websites like Backflip, Blink, Clip2, hotlinks and quiver enter in the competition. But this first generation of social bookmarking software didn’t have a viable money making model behind it. Many failed especially with the dotcom bubble gone burst in 2001. In 2005 and 2006, a second generation of social bookmarking site like Del.ici.ous, Simpy and furl rushed into the social software market, followed by Diigo, Ma.gnolia, Netvouz and Stumbleupon. Latest members to the family are websites like Reddit, Digg, Newsvine, the Uncut Times and Netscape. Recently IBM have revealed plans to enter this market and even the traditional BBC has added social bookmarking links for its news and sports articles.

Social Bookmarking: a small web revolution!

This a new way to discover the web. It is a big innovation in the area of searching for information online. Compared to the traditional system using a search engine, social bookmarking sites have a great advantage: The categorization of the bookmarks is made by humans who understand the content of the pages they have listed (or so we hope), unlike to the search engines which are using algorithms to rate & store the content of web sites. The result pages are ranked by the number of users or the times the keyword searched has appeared on the resource.

The importance of Social Bookmarking sites for Search Engine optimisation!

These Social Bookmarks are a nice “Add-On” for every companies Internet Marketing Strategy. It is all about traffic -and your online bookmarks again generate links which can potentially bring traffic to the website. Furthermore social bookmarking sites are highly considered by search engines because they are seen as reliable and recommended websites – human edited.

Create your account and start digging!

Technorati Tags: About, Bookmarking, Know, Need, Social

It is an all-out phenomena and is growing at a sonic boom clip. Understanding social bookmarking gives you the ability to reach millions of users you might otherwise miss. Social bookmarking is the sharing of websites within an online community. Here is how I like to think of it.

This is the process of moving your “favorites” or “bookmarks” (links to web sites you visit on the web) to a web-based service like del.icio.us , magnolia , or Yahoo or Google . These services allow you to capture these links or (URLs) to their service and provide you with settings to keep the link private or to share it with others (make it public). Social bookmarking is a way for Internet users to store, share, classify, and search Internet bookmarks.

There is some debate over how important social bookmarking is in SEO, but the consensus seems to be leaning toward the idea that social bookmarking, along with many other social media optimization (SMO) strategies, is quickly becoming a serious consideration for SEO. Social Bookmarking is a great way to make your posts public. There are various places to go for you to post your articles.

Social bookmarking is all about the collective voice. Most of the social bookmarking networks increase the profile of items that receive numerous bookmarks. Social Bookmarking is the flagship of the web 2.0 movement. The basic concept behind social bookmarking is similar to Add to Favorites or Bookmarks that you are most familiar with using your web browsers like Firefox or Explorer.

It is a term for allowing people to publish, categorise and share their bookmarks. Del.ici.ous uses a non-hierarchical keyword categorisation system, know as folksonomy, where user tag their links with one or more freely chosen keyword.

Social Bookmarking is definitely getting a lot easier lately, but there seems to be too many of them. Sometimes social bookmarking sites can get boring if there are not enough of good links. Social bookmarking is becoming the newest and most effective way of producing quality traffic. Social bookmarking is all about the collective voice. Most of the social bookmarking networks increase the profile of items that receive numerous bookmarks.

This is all about labeling the web, making it easier to find the content that you’re looking for by passing on what you’ve found. The labels applied to web sites are commonly known as tags, and over time a kind of taxonomy grows, whereby persistent tags help information to be aggregated and mined for information.

Social bookmarking is a free and easy way to get loads of traffic to your website. It is a new trend in Search Engine Optimization, which has gained recognition as part of a new type of website optimization, termed social media optimization (SMO).? Social Bookmarking, also referred to sometimes as social bookmarketing, is the term used for bookmarking sites on the web and sharing them with friends.

This is certainly the wave of the future. Maybe another video on which sites to use and which sites to avoid. Social bookmarking is an emerging type of a Web service that helps users share, classify, and discover interesting resources.

The concept of an enhanced search, in which data from social bookmarking systems is exploited for enhancing search in the Web. Social bookmarking is a new fashion developed by webmaster today in search engine optimization which has brought up a new type of optimization trend called social media optimization. The idea of marketing your website through social bookmarking is also called social bookmarketing.

Technorati Tags: About, Bookmarking, Social